Hi, I’m Dr. B.
My inspiration to launch Apaly was based on my profound belief that as the U.S. healthcare system developed into the massive industry that it is today, a core component had often been overlooked: people.
The fundamental and most important event that drives everything in healthcare is the clinician–patient interaction. Without this relationship between people, nothing else matters.
At Apaly, we believe that everything in healthcare should revolve around and support this relationship. Advanced Primary Care Plus (APC+) takes this approach, and in doing so, delivers the experience of what it feels like to have a doctor in the family.
“We’re building a system that delivers healthcare the way it should be.”
Dr. Jerry Beinhauer
Founder & CEO, Apaly Health
We believe.
At Apaly, we believe that everyone should experience what it would be like to have a doctor in the family. We’re on a mission to deliver an epic healthcare experience by facilitating and nurturing the direct relationship between the clinician and the patient. This interaction between people is the fundamental and most important event in the entire healthcare system.
To execute on this mission, we created an online platform that brings the employees and families of regional and nationwide employers together with phenomenal Advanced Primary Care Plus providers. Then, to create Advanced Primary Care Plus (APC+) by Apaly, we wrapped this relationship with integrated services that are designed to lower costs, enhance quality, and further drive a stellar experience.
“We’re building a system that delivers healthcare the way it should be.”
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The advisors behind our mission.

Andy Marino
SVP, MA, ACA & Enterprise Network

Michael Shumer
Independent Board Director | Healthcare, AI & Tech-Enabled Services
Scott Hayworth
Strategic Advisor

Tim Simokonis
SVP Benefits & Risk Advisor, Alliant Insurance Services
Tim Barry
Village MD

Jeff Hogan
Managing Director & Co-Founder, Judi Group

Lee Lewis
CSO & GM Medical Solutions, Health Transformation Alliance

Adam Berger
Operating Partner, WindRose Health Investors

Lauren Williams
Venture Capital / Private Equity
M. Brouthers
Ikigai Growth Partners
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