A picture of Dr. Jerry Beinhauer, Apaly's founder and CEO

The Only Advanced Primary Care (APC) Solution Founded and Run by a Doctor

By Dr. Jerry Beinhauer CEO & Founder at Apaly Health

In a healthcare landscape often dominated by corporate interests, Apaly stands out as a beacon of patient-centered care. Founded by Dr. Jerry Beinhauer, a family medicine physician with a profound understanding of the patient-provider dynamic, Apaly is the only Advanced Primary Care Plus (APC+) solution built and led by a doctor. This unique foundation shapes every aspect of the company, from its guiding principles to its innovative technology and operations.


Two Key Drivers Behind Apaly

At its core, Apaly is driven by two fundamental beliefs:

  1. Healthcare must refocus on its most important event: the interaction between patient and provider. Dr. Beinhauer recognized that the heart of healthcare—the personal connection between people—was being overshadowed by bureaucracy and inefficiency. Apaly’s mission is to restore this essential relationship, ensuring that every interaction is meaningful, impactful, and focused on delivering exceptional care.

  2. Everyone deserves care equivalent to having a doctor in the family. Growing up with a family doctor’s accessibility and expertise shouldn’t be a privilege reserved for a few. Apaly’s vision is to create a healthcare experience where patients feel valued, understood, and cared for—just as if they had a trusted doctor in the family.


A Unique Model: Eliminating the Middleman

These guiding beliefs resonate through every aspect of Apaly’s operations, particularly its revolutionary approach to APC. Unlike other vendors that create and monetize their own networks, Apaly’s platform facilitates direct, many-to-many contractual relationships between providers and self-funded employers. This ensures that employers can fund APC+ for their employees and families without the interference of a network middleman.

Apaly’s decision to step out of the transactional relationship sets it apart as the only system in healthcare that does this. By eliminating the middleman, Apaly:

  • Empowers employers and providers to connect direclty.
  • Reduces costs associated with traditional network structures.
  • Enhances transparency and trust between all parties involved.


Dr. Beinhauer’s vision has created a system where care is delivered as it should be—unencumbered by the inefficiencies and conflicts of interest that have plagued traditional healthcare models.


Apaly’s Technology and Operations Reflect Its Core Beliefs

Apaly’s commitment to patient-centered care and direct relationships is evident even in its technology and operational processes. The platform is designed to:

  • Foster seamless connections between employers and providers, enabling them to collaborate directly on delivering APC+.
  • Prioritize simplicity and usability, ensuring that all stakeholders can easily navigate the system.
  • Reflect the essence of personalized care, creating an experience akin to having a doctor in the family.


While other companies continue to build networks to monetize and control, Apaly is redefining healthcare by focusing on what truly matters—the people.


A Doctor’s Vision for the Future of Healthcare

Under Dr. Beinhauer’s leadership, Apaly is reshaping the future of healthcare, guided by the understanding that care must revolve around the patient-provider relationship. His firsthand experience as a family physician brings an unparalleled authenticity to the company’s mission, ensuring that every decision is rooted in compassion and a desire to improve lives.

“Healthcare today has become too focused on processes and profits, losing sight of the most important interaction—the one between the patient and their doctor. At Apaly, we’re changing that. We believe everyone should experience the level of care that feels like having a doctor in the family – says Dr. Beinhauer.”


Healthcare the Way It Should Be

Apaly isn’t just another APC vendor—it’s a movement to redefine how care is delivered and experienced. By eliminating middlemen, restoring focus on the patient-provider relationship, and leveraging technology to empower stakeholders, Apaly is creating healthcare as it should be.

For those seeking a healthcare solution built on trust, transparency, and a commitment to human connection, Apaly is the answer. With a doctor at the helm and a clear vision for the future, Apaly is leading the charge toward a better, more compassionate healthcare system—one that everyone deserves.

By Dr. Jerry Beinhauer CEO & Founder at Apaly Health

Dr. Jerry Beinhauer (Dr. B) founded Apaly to restore the focus on people in healthcare, emphasizing the vital clinician-patient relationship. Apaly’s Advanced Primary Care Plus (APC+) model redefines care by delivering the experience of having a doctor in the family.

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